Faye Jackson, Lesson 3, 28/09/15-

Introduction to video production groups.

Today we have been put into our filming and production groups.
We have discussed together who we are, what our key skills are, what props we could bring to the video and what key idea's we want to be involving in the process of the advert making.
In my group Sherry was main actor in this advert, Nathan taking the shots and directing and I was involved with acting and some parts of directing the advert.

Me and Sherry then looked on you tube to research, for some scary/ freaky adverts that we could get ideas from and the links are below.

4 Freaky Advert links-

Snickers Advert- https://www.youtube.com/watch?v=JgSv1SKCteQ

The freaky thing about this advert would be that 2 people are dressed in a costume and are tormenting a woman in a local supermarket and the person dressed up is aiming to scare her into buying some snickers by throwing snickers products into her trolley. At first i thought it was one person dressed up but towards the end the woman gets freaked out and the second person reveals themselves and says ' I think we got her'

Giff Gaff Advert- https://www.youtube.com/watch?v=XptM1LCX7r4


The freaky thing about this advert is that it starts off as a scared woman thinking she is being chased by a man that looks odd and is carrying a item in his hand that you could presume as a hurtful weapon and she assumes he is chasing her with it but as he gets closer he turns out to be getting chased by a clown and that he is actually carrying a plant. Then as the clown ran onto shot he then was getting chased by another character that is meant to be scary, and the same routine follows on. At the end they then use a phrase that grabs the attention ' If you're scared, you're not the boss'  Which caught my attention. This advert was meant to be aimed at horror based and then turned into comedy to grab the attention of viewers to get them intrigued in what the advert is about.

Phones 4 u Advert- https://www.youtube.com/watch?v=N2oL_gXECtg


The freaky thing about this advert is that a woman is walking alone and the shot would cut of for a millisecond and then the creepy looking girl would appear and disappear again within a second. It would then carry on and the girl would keep appearing. The woman then gets into her car and the girl the appears in her car holding a phone that the advert is aiming to sell or what the advert is based on.

Mcdonalds Advert- https://www.youtube.com/watch?v=R8Xgi63j-FA

This advert started off with the eefect of using a creepy abandoned looking house that was desserted on its own. The atmosphere was also dark making the effect more creepy. It then went onto a woman stood in a bathroom and seeing the woman standing behind her. She then runs off into a bedroom i presume and shes then there again. They both then look at an advert for mcdonalds and become interested in it.

Me and Sherry then brainstormed some ideas for what our advert is going to be based on and ideas around the advert making.
We decided that our product is going to be about Coca cola/ A Drink product.
We chosen that our main location to film will be involving a staircase.

We decided that the rough roles of the making of the advert will be ;
Sherry- Filmer/ Director / Will be involved on the camera if needed
Me- Editing/ Will be involved on the camera if needed
Nathan- Main actor

We decided we could use face paint, costumes and a mask for our freaky advert.

Our main idea for the advert would be it would start of with Nathan looking freaky and acting odd and then as the advert goes on, Me or Sherry is going to jump in and hand him the coca- cola and then he will transform back to his normal self. We could then use a phrase/voiceover saying a motto for example ' share a coke with a friend in need' something like that.
We did think about an actor drinking a drink and then Nathan spots it and chases one of us around the staircase, but this idea didnt really end up making much sense. So we brainstormed another and got our inspiration of the Snickers advert.

https://www.youtube.com/watch?v=AsQBrbJ9T3M

We decided on setting the genre of the advert to freaky and comedy to try and grab the audiences attention more and get them to feel involved with their humor whilst watching the advert.